Data management platform and Adtech use cases

Big names in advertising technology (adtech) and marketing technology (martech) are leaning towards various channels that can integrate different shopping channels, it is used as a method to define, implement and measure the reach of their marketing strategy and media spend.  An important role for Adtech and martech players is offering delightful experience to customers […]

Real-time Data management in airline industry to improve customer experience

Receiving real-time data can improve customer experience irrespective of the field, even in the high flying airlines. An ideal method to improve customer satisfaction is by fixing the flaws fast. For is all to go smoothly, data must be collected effectively and then process into actionable information which can benefit both customer and staffs. Real-time […]

Data management platform transforms the construction industry

One of the largest and time-consuming businesses around the world is construction, and like every other business, time and money saving steps are most welcomed in the construction industry. The amount of time and effort that is required to manage a flawless construction project is beyond imagination. Starting from workers to logistics the whole process […]

Transforming real estate with Data Management platform

Real estate has been using the same boring and outdated method for a long time; it is now time for the revolution. Data Management Platform is ready to change the course of a real estate. Real estate industry is getting ready to welcome the change, following the course of many other industries that are knee […]

Ultra efficient custom data strategy with DMP

There is an imperative role for Data Management Platform (DMP) in every organisation, with its ability to store and manage the huge amount of data. The value of DMP in the long term process is based upon its ability to take appropriate actions with customer information that is obtained.  The method by which data obtained […]

Automobile industries taking advantage of DMP

With the happening technological changes, every industry around the globe is faced with unprecedented challenges. Automobile industries are not an exempted from this, as one of the fastest growing industries they are struggling to read their consumer. That is where the Data Management Platform (DMP) plays a vital role. Every brand out there is provided […]

Why is it mandatory to integrate DMP with DSP?

DMPs, or data management platforms, ought to be at the core of your advanced publicizing. They empower campaign techniques which improve creative execution and offer significant bits of knowledge. Advertising groups just can’t manage the cost of not to utilize a DMP. What are DMPs and why you have to join them with demand side […]

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