Data Management Platform
dJAX DMP Manager improves the Ad Tech operations of Advertiser, Publisher and Ad Agencies by collecting customer level data and targeting the right customers at the right time. Gives an cohesive view of Customers with the collected data. An ideal DMP manager that benefits various industries by providing marketing campaigns for greater ROI.
Complied first, second and third party data will be available in a centralized place; data is robust, dynamic and constantly updated. Data compiled in the server will have significant importance in proceeding further with the segmentation process.
Advanced Segment Management
Advanced segmentation helps to get deeper insight about the collected data and increase the effectiveness of user engagement. User can define the Segmenting condition. Collected Data can be segregated accodingly to the Segment created. Segmenting with below condition, Period of the data collected. Language,Operating system, Country , Region, City. Referrer based detail like Referrer Name, keyword, URL. Highly-relevant segments in DMP help to reach audiences with the right message at different stages of the purchase.
DMP Data can be integrated with ad networks to target ads to right audiences. Delivering right ads to right audience increases the Campaign ROI. Re-Targeting creatives to right audience help increase the conversion rates, improve user experience, and establish the brand.
dJAX data management platform, based on Hadoop smoothens data integration, segmentation and preparation based on meta data and workflow into a single software solution. Integrate with multiple data processing tools that can deliver scalable, cost effective and solutions that can be deployed instantly. Simplify data ingestion into Hadoop with dJAX DMP manager, organise your data and make it available to users in a way they want it.
Quantum Leap Analytics
Detailed analysis of user behaviour in online form fields and metrics, along with pages and actions. We provide a thorough analysis of user interaction with the forms. Collecting user data from the forms interacted implying the GDPR.
Collecting data of the audience interaction in Mobile. Provides deeper Insight of Audience analytics and in-market behaviors. DMP allows to organize data in hierarchical and deep data classification. Promotes to maximum audience extension.
User Behaviour Analytics
An advanced approach towards analysing the behavioural pattern on of a user in the webpage. Collecting up the user behaviour on the webpage like the pages visited the most, pages bounced back and the pages user had Exit from.
A quick paced attitude towards the use of data and related resources as soon as the data enters the system, an enhanced real time report on the location, traffic source for the website.
Audience information, on the behaviour, device used, and amount of time spent on page, audience engagement with the page. A complete report to meet the needs on ends.